Our senior marketing team at The Education Marketing Agency has a deep understanding of the complex strategies needed to support MATs and MACs with their marketing objectives – each completely bespoke to every individual Trust or Collegiate. This could take form in a number of goals such as:
Using The Education Marketing Agency’s powerful decision-making skills, MATs can focus on the bigger picture while we handle the intricacies of all the marketing activities. Depending on the desired results, our specialist team of multichannel marketing and PR specialists puts together a bespoke marketing strategy based on in-depth consultancy. This helps to formalise communications across MATs/MACs creating consistency in all different facets of the organisation and ensuring each setting complements one another whilst retaining their own unique identity.
Members of The Education Marketing Agency are also available to attend governor meetings for MATs offering their advice and input on marketing strategies, internal communications and stakeholder engagement.
Senior leaders in MATs and MACs understand the value of a strong brand. Specialists at The Education Marketing Agency work closely with a number of CEOs to roll out a clear, defined and confident brand strategy to support the MAT/MAC’s growth objectives.
A thorough and detailed analysis of the local area, audience, Trust’s values and objectives is carried out to determine a clear and effective direction for the MAC/MAT’s brand and communications, supporting the development of the organisation.
The Education Marketing Agency’s directors also work closely with senior leaders in Trusts to outline a clear set of values, mission statement and brand ethos where needed to support the CEO’s growth strategy.
The Education Marketing Agency has years of experience in designing, building and delivering high-performing, user-friendly and visually appealing websites. Whether it’s an individual Multi-Academy Trust website design or a bespoke Trust website template which can be rolled out to multiple schools, The Education Marketing Agency delivers on-time, on-brief, and competitively priced website projects for education organisations.
Our successful rollout of 20 Trust-wide websites for a large MAT in the Midlands can be read about here.
The Education Marketing Agency has supported the recruitment of many high positions for Multi-Academy Trusts and Collegiates. From creating a tailored and detailed recruitment pack, rolling out a digital marketing strategy to recruit to the MAT, right through to being invited to sit on the hiring panel, The Education Marketing Agency has been involved in many MAT recruitment projects.
Contact us today for support with your Multi-Academy Trust or Multi-Academy Collegiate’s marketing strategy.
We create powerful and meaningful marketing campaigns for a range of education clients. Spending time to understand your needs and what you perceive as success to deliver the correct results every time.
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