Unfortunately, a strong crisis communications strategy is essential for schools, multi-academy trusts, multi-academy collegiates, colleges, universities and businesses.
Without a robust plan in place, education providers can find themselves in difficult and often precarious situations if something classed as a crisis occurs.
Crisis communication plans for schools and businesses can put you in a strong position to respond and turn the situation around if necessary. It can also act as a sensitivity guide in upsetting and difficult circumstances.
The Education Agency PR officers and Marketers specialise in creating effective crisis comms plans and are well experienced with managing crisis communications. Whether this looks like press liaison, stakeholder management, protecting your reputation or media training, TEA can guide you through the process.
Top tip: Try not to panic in a crisis – actually refrain from using the word crisis if you can and remove the emotion from the situation. It will help you to think more clearly.
As we’re in a digital age, crisis communications can be a big issue for some institutions. There is no time to think before reacting and responding. This is where a fully prepared plan and spokesperson who is media trained can be a great asset for your crisis communications strategy.
