Blog Posts

Your website is a great tool for school branding and communication but is it really being used to its full potential? You can do this by using teacher websites on your school’s website to enhance communication and engagement with parents and students. Teachers now don’t have to go to great lengths like writing a blog […]

Is your school still not on Facebook? You’re missing out on being on one of the most important communication tools for your school. Facebook has dominated social networking and is a great tool for your school to use to distribute important messages and information. To create a page, you’ll need an account first. We suggest […]

The simple answer is; it can affect your admissions. Take a good look at the design of your school website, would it inspire you as a parent to send your child to be educated there? Your school website is one of the main touch points that parents of prospective students will look first when considering […]

Are you up to speed on your website performance? In today’s digital world nearly every business has a website to communicate with and to reach potential consumers. Gone are the days of relying on phone books to find companies. Consumers have evolved to using their favourite search engine to find what they need. Websites are […]

When you spend £1 on marketing or Public Relations (PR), how much should you expect in return? When someone asks you, “is your marketing or PR working,” what do you think they’re really asking? Are they asking if it’s generating awareness, generating traffic to your website, or generating sales? When we ask this question, we […]

Everyone’s received them. Fake emails from what looks like a trusted source. And everyone is becoming more aware of these imposters, but that also means said imposters are becoming smarter. Have you had complaints from parents or staff members about fake emails? It’s not great. It dilutes your school or college’s reputation and you run […]

So now you know why your school or college should have a Pinterest account, it’s time to put it into motion. Creating a great Pinterest account can be done in five simple steps and really shouldn’t take long. Once the set up is complete, its all about maintenance.   Create the account It may sound […]

A website is essential for any organisation. It’s the single and most important marketing tool for any business looking to attract new customers and grow. Therefore, it’s vitally important to keep the content up to date and functionality of the site performing to its best. Here are a few simple tips, from basic maintenance to more advanced techniques to make […]

Google has become so mainstream with its online search engine, maps, YouTube etc that it is now so well utilised in our personal lives that it is becoming the backbone of many businesses too. You may want to consider how you can use it in your school or college as the preferred way to share, […]

Imagine you’re travelling along the leafy country lanes of deepest rural Cheshire and you notice a couple of signs advertising farm fresh country produce. In that instant you make two decisions, firstly a conscious decision to purchase some of the advertised goods, the other, subconsciously evaluates the advertised message and the perceived qualities of the […]